Tag: PLANNING

A woman skillfully navigating through a bustling crowd, intently answering her phone as she explores the power of niche marketing for her business.

In today’s business world, it’s becoming increasingly difficult to stand out from the crowd. With so many competitors in every industry, companies need to find unique ways to connect with customers and increase their sales. This is where niche marketing comes in. Niche marketing is a strategy that allows businesses to identify and target specific […]

Growth hacking as a team

Growth hacking has been an essential buzzword in the world of business for quite some time now, but what exactly does it mean? At its core, growth hacking is a set of marketing techniques designed to rapidly accelerate the growth of a business. These tactics are particularly useful for startups, small businesses, and entrepreneurs who […]

conducting market research

Marketing research provides organizations with data to help them better understand their customers’ needs, wants, and behaviors. The marketing research process is one that occurs over time—it’s not something you can do quickly or on the fly. Instead, it requires thoughtful planning and perseverance in order to get the information you need to make decisions […]

Social media strategies at work

Social media isn’t just the next big fad; it’s something that more and more businesses are turning to as they look to expand their marketing and advertising efforts. If you don’t have a social media presence yet, or you’re thinking about implementing one into your company, here are five tips to help you make the […]

It’s easy to forget that when you’re running a small business, you don’t have the big budget of some big companies. That means you’re going to need to get creative with your marketing strategies if you want to get any traffic at all, let alone enough traffic to make it worth your while. Here are […]